Prudential

1% MORE | PRUDENTIAL

Big Object was tasked with writing, producing, and directing three stop-motion animated pieces for the Prudential 1% More campaign. These whimsical vignettes illustrate things we can afford to enjoy later in life if we save an extra 1% of our income for retirement now. Concerts, Travel, and Fancy Dinners topped our list.

Agency: Droga5
Production Company: Big Object
Director: David Bell